Created on
3 August 2009
We Live in Public – the cautionary tale of Josh Harris, the internet pioneer you’ve never heard of. Is it true that every innovation or modern invention has a drawback? That every silver lining has a cloud? In our industry and – closer to home – at Intergen, we talk a lot about how technology improves the daily lives of those around us. We look for tangible examples of how what we do makes a...
BHAG,
Engaged Web
Created on
7 March 2011
Intergen has recently completed the Engaged Web in New Zealand Report , first undertaken by EPiServer in the UK and then Australia. Results indicate that the websites assessed in the New Zealand report do engage with their visitors; however, many organisations are failing to utilise engagement tools to a high standard.
Engaged Web,
website engagement
Created on
9 March 2011
Over the last few months we’ve been gearing up for an assessment of some of New Zealand's most visited websites for the Engaged Web in New Zealand Report . This has involved a process of observing how engaging these were and comparing them to other websites, scoring them against a set of pre-defined engagement categories. With this in mind, we thought it was the perfect time and opportunity to...
Engaged Web,
Intergen website
Created on
10 March 2011
Developments in the web space are rapid, and the face of online business is constantly changing. With the findings of the Engaged Web in New Zealand Report still fresh in my head, I set about surfing the net to find some of the world’s most engaging websites and to identify some emerging trends and common themes when it comes to websites that truly engage with their visitors. My surfing...
Community,
Engaged Web,
2011 predictions
Created on
24 May 2011
Online and mobile shopping has changed retailing dramatically over the past decade. Consumers have enthusiastically taken to the internet, social media and mobile technology to help in their buying decisions, and now have high expectations of what’s available, at what price, and how quickly. They’re researching, and buying, online, comparing prices and insisting on information and experience...
Social Networking,
Social Media,
Engaged Web,
Retail trends,
Facebook